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OUR CAPABILITIES

Focused on Development, Ownership, & Management

CASE STUDIES

Value-Add Capabilities

The Pembroke team has overseen an excess of $1B of capital projects ranging from lobby renovations to large scale tenant-in-place preservation rehabilitations. Pembroke’s construction management division has decades of experience in implementing cost-efficient capital projects across commercial, condominium, market-rate and affordable housing complexes.

WHAT WE DO

Fully Vertically Integrated Platform

Through transparent communication, unwavering dedication, and a track record of maximizing the value of its investments in oftentimes overlooked opportunities, Pembroke has repeatedly attracted institutional investors to partner with.

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Acquisitions

Pembroke’s acquisitions focus on markets with a high barrier to entry, preferring complex situations that call for a multi-disciplinary skill set. This expertise, as well as sourcing deals from established relationships, has led Pembroke’s acquisitions team to amass deep experience in affordable, workforce, and market-rate housing.

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Asset Management

Armed with extensive regulatory expertise and decades of experience managing large scale multi-family and commercial assets, Pembroke carefully and continuously monitors the performance of its assets relative to budget.

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Development

With comprehensive experience in land use, project design, and construction oversight, Pembroke’s development projects span ground-up, tenant-in-place, market-rate, affordable, and retail categories. The Pembroke team has a demonstrated track record of creating value through rezonings and entitlements.

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Leasing & Marketing

Experienced in both affordable and market-rate housing and retail, Pembroke’s leasing and marketing teams focus on brand marketing and portfolio exposure.

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Capital Markets

Extensive lender relationships Repeat borrower of Agency financing (Freddie Mac/ Fannie Mae) Experience with accessing tax exempt bond financing LIHTC equity expertise Brownfield tax credit expertise

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Property Management

Well-versed in federal, state and local regulations, Pembroke’s affiliate property management company, GRC Management, manages over 7,000 residential units, from market-rate to affordable, as well as condominiums, retail, and commercial real estate. GRC aims to achieve the highest standards and results for each property.

Tools

Construction Management

Offering in-house repositioning and renovation capabilities with a track record of completing projects on time and on budget, Pembroke unlocks value through capital improvements that enhance rental rates and retention.

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Investor Services

In addition to tax preparation and forecasting, Pembroke’s dedicated accounting department oversees both corporate and property-level reporting, as well as monthly budget and actual investor reporting.

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HOW WE DO IT

Investment Strategy

Adhering to an active, entrepreneurial, and disciplined investment approach, Pembroke’s strategy focuses on the repositioning of assets with significant value-add potential.

Asset Characteristics

  • Focus on recession-resistant, multi-family submarkets with dense populations, defensible geographic boundaries, and high transit scores
  • Potential to increase NOI through value-creation strategy
  • Assets span market-rate or affordable housing, as well as adaptive reuse

Value Creation Profile

  • Leverage portfolio scale, market knowledge, regulatory experience and in-house capabilities to create value
  • Value-add repositioning and renovation opportunities to improve outdated units, common areas, and amenity packages while eliminating operational inefficiencies
  • Emphasis on driving returns through NOI growth (vs. leverage or cap rate, compression) through increased rental revenues and expense reduction

Target Markets

  • Concentration on New York metropolitan area, Mid-Atlantic and Southern California
  • Diverse and educated labor pool with a strong employer base and a supply constrained by demographic tailwinds
  • Liquid markets with institutional capital